CASE STUDY - Scope of Work
April 2023

Overview:

Media & Press Report

Symetria Recovery is an innovative network of outpatient treatment centers for opioid dependency with experts who are passionately committed to providing evidence-based treatment that addresses the whole person, not just the addictive behavior. They have 12 clinics within the U.S., which are based in Texas and Illinois. Exclusive PR began our work together at the end of July 2022 to focus on local, regional, and national press for their array of doctors.

We have thus far, secured earned media interviews in national publications, such as: WebMD, Paper Gown, and hyperlocal publications, such as: WFFA-TV and the Naperville TV Station. We have also taken it a step further and at times filled in for the experts to ghostwrite their answers for interviews due to their busy schedules along with assisting with writing thought leadership articles as well.

Below are the interviews we have placed thus far and we look forward to continuing our press efforts to coincide with current and future marketing efforts.

Articles & Segments

WebMD
4 Things To Do After An Alcohol Relapse To Get Yourself Back On Track
UVPM: 97 Million
Featuring: Dr. Andrew Giannotti
8/12/22

The PaperGown
What Happens When You Quit Drinking Alcohol?
UVPM: 15 Million
Featuring: Dr. Andrew Giannotti
8/12/22

WebMD
Heroin Withdrawal Timeline: Everything You Need to Know
UVPM: 97 Million
Featuring: Dr. Andrew Giannotti
8/12/22

Safe & Vault Store
DEA Approved Safes For Schedule I & II Drugs
UVPM: 700K
Featuring: Dr. Andrew Giannotti
9/4/22

NCTV17
Recovery Awareness Month
UVPM: 10K
Featuring: Symetria Recovery
9/22/22

WebMD
Alcohol and Anxiety: What You Should Know
UVPM: 97 Million
Featuring: Dr. Andrew Giannotti
8/12/22

WebMD
Kratom Capsules: 6 Facts You Need to Know
UVPM: 97 Million
Featuring: Lea McMahon
9/28/22

WebMD
From Alcoholic Hepatitis to Depression: 5 Conditions Linked to Alcoholism
UVPM: 97 Million
Featuring: Dr. Alexia Copenhaver
10/21/22

WFAA - ABC8 Dallas
Prescription Drug Take-Back Day
UVPM: 2M
Featuring: Aaron Bitters
10/29/22

Recovery Uncensored
I'm Coming Home - Nate Story
UVPM: N/A
Featuring: Nate Hartmann
11/8/22

WebMD
Adult Children of Alcoholics: 6 Vital Questions, Answered
UVPM: N/A
Featuring: Lea McMahon
11/20/22

WebMD
What Is Fentanyl
UVPM: 97 Million
Featuring: Dr. Abid Nazeer
11/29/22

WebMD
Can the Liver Repair Itself After Years of Drinking?
UVPM: 97 Million
Featuring: Dr. Abid Nazeer
12/6/22

WebMD
Fentanyl Addiction: Here Are The Facts
UVPM: 97 Million
Featuring: Dr. Abid Nazeer
12/6/22

Men's Health
Here’s the Healthiest Way to Drink Alcohol, According to a Dietitian
UVPM: 1 Million
Featuring: Lea McMahon
12/12/22

Aol
Here’s the Healthiest Way to Drink Alcohol, According to a Dietitian
UVPM: 950K
Featuring: Lea McMahon
12/12/22

Yahoo! Life
Here’s the Healthiest Way to Drink Alcohol, According to a Dietitian
UVPM: 469 Million
Featuring: Lea McMahon
12/12/22

WebMD
Opioid Withdrawal Medications: Why Medical Supervision Is Important
UVPM: 79 Million
Featuring: Dr. Abid Nazeer
12/30/22

Health Internetwork
Fentanyl Addiction: Here Are The Facts
UVPM: N/A
Featuring: Dr. Abid Nazeer
1/2/23

Daily Herald
More of my friends might be alive': Is a safe haven for drug users the answer to overdose surge?
UVPM: 809K
Featuring: Dr. Abid Nazeer
3/14/23

Daily Herald
Huge Win For The Public Health Community': Advocates Hail Ruling Allowing Over-the-Counter Narcan
UVPM: 809K
Featuring: Dr. Abid Nazeer
3/30/23

Simon & Schuster
The Ketamine Handbook: A Beginner's Guide to Ketamine-Assisted Therapy for Depression, Anxiety, Trauma, PTSD, and More
Featuring: Dr. Abid Nazeer
EST Publish Date: Summer 2023

Book Link